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Group: Anonymous Network: Internet |
Annotation
В данной работе были исследованы понятия и особенности PR-деятельности, рассмотрена современная стратегия продвижения в интернете, дана характеристика и перспективы рынка электромобилей, изучены особенности продвижения на автомобильном рынке. На основе анализа деятельности предприятия и изучении автомобильного рынка, была разработана кампания по продвижению зарядных станций, для повышения эффективности деятельности компании ООО «Тач Продакшн», состоящая из PR и рекламной кампаний.
In this work, the concepts and features of PR activities were investigated, the modern strategy of promotion on the Internet was considered, the characteristics and prospects of the electric vehicle market were given, and the features of promotion in the automotive market were studied. Based on the analysis of the company's activities and the study of the automotive market, a campaign was developed to promote charging stations to improve the efficiency of Touch Production LLC, consisting of PR and advertising campaign.
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Network | User group | Action | ||||
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Internet | Authorized users SPbPU | |||||
Internet | Anonymous |
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