Пособие соответствует СУОС ВПО по направлению подготовки 38.03.02 «Менеджмент», ООП 38.03.02_26 «Международный бизнес (на английском языке)». В работе изложены теоретические основы международного менеджмента; особенности процесса планирования и организации деятельности международных компаний; рассмотрены методики оценки международных экономических операций компаний на глобальном рынке (международная торговля товарами, услугами, технологиями). Предлагаются контрольные вопросы, практические и тестовые задания для самостоятельной работы, помогающие закрепить учебный материал. Предназначено для студентов, обучающихся по направлению подготовки 38.03.02 «Менеджмент», ООП 38.03.02_26 «Международный бизнес (на английском языке)».

The course manual corresponds to the SOE HPE in the field of training 38.03.02 – Management, 38.03.02_26 – International business (in English). The authors reveal the theoretical aspects of international management in the context of globalization, such as definitions, objects, functions and methods. The features of strategic planning, business processes and international activity of TNCs are considered. Special attention is paid to the issues of international economic transactions (export-import trade in goods, services, technologies). The authors present methods for assessing the effectiveness of international activity of companies. The control questions, practical and test tasks are offered.

• CONTENT
• INTRODUCTION
• CHAPTER 1. INTERNATIONAL MANAGEMENT IN THE CONTEXT OF GLOBALIZATION
• 1.1. International management concept
• 1.2. Stages of formation of an international company. Types of international companies
• Questions for review
• Experimental exercise
• Test tasks
• References for Chapter 1
• Case for Chapter 1
• CHAPTER 2. GLOBAL ENVIRONMENT OF TRANSNATIONAL CORPORATIONS OPERATIONS
• 2.1. Characteristics of the conditions for the functioning of transnational corporations
• 2.2. Features of the globalization process. Globalization theories
• 2.3. Impact of globalization processes on the activities of transnational corporations
• Questions for review
• Experimental exercise
• Test tasks
• References for Chapter 2
• Case for chapter 2
• CHAPTER 3. STRATEGIC PLANNING IN TRANSNATIONAL CORPORATIONS
• 3.1. The concept and stages of strategic planning in TNCs
• 3.2. Organization of the strategic planning process in TNCs
• 3.3. Types of strategies of transnational corporations
• Questions for review
• Experimental exercise
• Test tasks
• References for Chapter 3
• Case for chapter 3
• CHAPTER 4. MANAGEMENT OF BUSINESS PROCESSES IN TNCs
• 4.1. The concept and types of business processes in TNCs
• 4.2. Process approach to TNC management
• 4.3. TNK business process modeling
• 4.4. TNC business process management systems
• Questions for review
• Experimental exercise
• Test tasks
• Reference for Chapter 4
• CHAPTER 5. ORGANIZATIONAL MANAGEMENT STRUCTURES
• 5.1. The concept of the organizational structure and the stages of its design
• 5.2. Mechanistic governance structures
• 5.3. Adaptive governance structures
• 5.4. Features of the organizational structures of international companies
• Questions for review
• Experimental exercise
• Test tasks
• References for Chapter 5
• CHAPTER 6. MANAGEMENT OF EXPORT-IMPORT ACTIVITIES OF TRANSNATIONAL CORPORATIONS
• 6.1. The concept of foreign trade. Foreign trade methods
• 6.2. Planning of foreign trade activities of TNCs
• 6.3. Advantages and risks of foreign trade activities of TNCs
• 6.4. Evaluation of the effectiveness of export-import operations of TNCs
• Questions for review
• Experimental exercise
• Test tasks
• Reference to Chapter 6
• CHAPTER 7. TECHNOLOGICAL DEVELOPMENT OF TRANSNATIONAL CORPORATIONS
• 7.1. Innovation and technology as a basic factor in the development of TNCs
• 7.2. Characteristics of innovations introduced by TNCs
• 7.3. The essence and stages of the innovation process in TNCs
• 7.4. Industry 4.0 technologies.
• 7.5. Licensed trade of TNK
• Questions for review
• Experimental exercise
• Test tasks
• Reference to Chapter 7
• Case for Chapter 7
• Questions for discussion
• List of questions for the exam for the course "International Management"
• REFERENCES