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Целью данной выпускной квалификационной работы является оценка конкурентоспособности предприятия ООО «ОМЗ-Литейное производство». В работе рассмотрены сущность, цели, задачи оценки конкурентоспособности, методы оценки, проведен анализ предприятия и его конкурентов. Выбран метод оценки, произведена оценка, выявлены слабые стороны предприятия, предложены меры по повышению конкурентоспособности и проведена оценка эффективности внедрения инновационного проекта.
The purpose of graduation qualification thesis of the bachelor is development of measures for increase in competitiveness of foundry manufacture. Meaning of assessment, methods of assessment were investigated, conducted factory and their competitors analysis. Method of assessment was chosen, weak sides were found, ways to rise of competitiveness were offered and efficiency mark of rise of competitiveness was made.
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