Романчева, Валентина Анатольевна. Ребрендинг как составная часть формирования нового имиджа компании (на примере ПАО «Сбербанк России»): выпускная квалификационная работа бакалавра: направление 42.03.01 «Реклама и связи с общественностью» ; образовательная программа 42.03.01_01 «Реклама и связи с общественностью в отрасли (Связи с общественностью)» = Rebranding as an integral part of the formation of a new company image (on the example of "Sberbank" of Russia ) / В. А. Романчева; Санкт-Петербургский политехнический университет Петра Великого, Гуманитарный институт; научный руководитель И. Б. Захарова; консультант по нормоконтролю В. В. Дубяго. — Санкт-Петербург, 2021. — 1 файл (1,3 Мб). — Загл. с титул. экрана. — Доступ по паролю из сети Интернет (чтение, печать, копирование). — Adobe Acrobat Reader 7.0. — <URL:http://elib.spbstu.ru/dl/3/2021/vr/vr21-641.pdf>. — <URL:http://elib.spbstu.ru/dl/3/2021/vr/rev/vr21-641-o.pdf>. — <URL:http://elib.spbstu.ru/dl/3/2021/vr/rev/vr21-641-a.pdf>. — DOI 10.18720/SPBPU/3/2021/vr/vr21-641. — Текст
| Period | Read | Copy | Open | Total | |||
|---|---|---|---|---|---|---|---|
| Year 2021 | Quarter 2 | June | 3 | 0 | 5 | 0 | 8 |
| Quarter 3 | July | 0 | 0 | 0 | 0 | 0 | |
| August | 0 | 0 | 0 | 0 | 0 | ||
| September | 0 | 0 | 0 | 0 | 0 | ||
| Quarter 4 | October | 0 | 0 | 1 | 0 | 1 | |
| November | 0 | 0 | 0 | 0 | 0 | ||
| December | 0 | 0 | 5 | 0 | 5 | ||
| Year 2022 | Quarter 1 | January | 0 | 0 | 1 | 0 | 1 |
| February | 1 | 0 | 1 | 0 | 2 | ||
| March | 0 | 0 | 0 | 0 | 0 | ||
| Quarter 2 | April | 0 | 0 | 0 | 0 | 0 | |
| May | 2 | 0 | 5 | 0 | 7 | ||
| June | 1 | 0 | 2 | 0 | 3 | ||
| Quarter 3 | July | 0 | 0 | 0 | 0 | 0 | |
| August | 0 | 0 | 0 | 0 | 0 | ||
| September | 0 | 0 | 0 | 0 | 0 | ||
| Quarter 4 | October | 0 | 0 | 0 | 0 | 0 | |
| November | 1 | 0 | 1 | 0 | 2 | ||
| December | 2 | 0 | 1 | 0 | 3 | ||
| Year 2023 | Quarter 1 | January | 0 | 0 | 0 | 0 | 0 |
| February | 0 | 0 | 1 | 0 | 1 | ||
| March | 0 | 0 | 1 | 0 | 1 | ||
| Quarter 2 | April | 0 | 0 | 4 | 0 | 4 | |
| May | 3 | 0 | 2 | 0 | 5 | ||
| June | 1 | 0 | 1 | 0 | 2 | ||
| Quarter 3 | July | 0 | 0 | 0 | 0 | 0 | |
| August | 0 | 0 | 0 | 0 | 0 | ||
| September | 0 | 0 | 0 | 0 | 0 | ||
| Quarter 4 | October | 0 | 0 | 0 | 0 | 0 | |
| November | 2 | 0 | 0 | 0 | 2 | ||
| December | 0 | 0 | 0 | 0 | 0 | ||
| Year 2024 | Quarter 1 | January | 0 | 0 | 0 | 0 | 0 |
| February | 0 | 0 | 1 | 0 | 1 | ||
| March | 0 | 0 | 0 | 0 | 0 | ||
| Quarter 2 | April | 1 | 0 | 0 | 0 | 1 | |
| May | 0 | 0 | 0 | 0 | 0 | ||
| June | 1 | 0 | 0 | 0 | 1 | ||
| Quarter 3 | July | 0 | 0 | 0 | 0 | 0 | |
| August | 0 | 0 | 0 | 0 | 0 | ||
| September | 0 | 0 | 0 | 0 | 0 | ||
| Quarter 4 | October | 0 | 0 | 0 | 0 | 0 | |
| November | 0 | 0 | 0 | 0 | 0 | ||
| December | 0 | 0 | 0 | 0 | 0 | ||
| Year 2025 | Quarter 1 | January | 0 | 0 | 0 | 0 | 0 |
| February | 0 | 0 | 1 | 0 | 1 | ||
| March | 1 | 0 | 0 | 0 | 1 | ||
| Quarter 2 | April | 0 | 0 | 0 | 0 | 0 | |
| May | 0 | 0 | 1 | 0 | 1 | ||
| June | 0 | 0 | 1 | 0 | 1 | ||
| Quarter 3 | July | 0 | 0 | 0 | 0 | 0 | |
| Total | 19 | 0 | 35 | 0 | 54 | ||