Details
| Title | Practical guides for librarians ;. — Intentional marketing: a practical guide for librarians. — 51. |
|---|---|
| Creators | Ottolenghi Carol |
| Collection | Электронные книги зарубежных издательств; Общая коллекция |
| Subjects | Libraries — Marketing.; Libraries.; Marketing.; Libraries; Marketing; Bibliothèques.; libraries (buildings); LANGUAGE ARTS & DISCIPLINES — Library & Information Science — General.; EBSCO eBooks |
| Document type | Other |
| File type | |
| Language | English |
| Rights | Доступ по паролю из сети Интернет (чтение, печать, копирование) |
| Record key | on1047525740 |
| Record create date | 7/28/2018 |
Allowed Actions
| pdf/1858176.pdf | – |
Action 'Read' will be available if you login or access site from another network
Action 'Download' will be available if you login or access site from another network
|
|---|---|---|
| epub/1858176.epub | – |
Action 'Download' will be available if you login or access site from another network
|
| Group | Anonymous |
|---|---|
| Network | Internet |
"User-friendly, cost-conscious, and filled with examples from libraries of all types, Intentional Marketing: A Practical Guide for Librarians helps you maximize the return on your marketing investment (ROMI) by showing ways to combine marketing theory with in-house data, creating a global strategy that will drive all of your library marketing"--.
| Network | User group | Action |
|---|---|---|
| ILC SPbPU Local Network | All |
|
| Internet | Authorized users SPbPU |
|
| Internet | Anonymous |
|
