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Title Advances in business strategy and competitive advantage. — Impact of digital transformation on the development of new business models and consumer experience
Other creators Rodrigues Maria Antonia; Proença João F.,
Collection Электронные книги зарубежных издательств; Общая коллекция
Subjects Technological innovations — Economic aspects.; Information technology — Economic aspects.; Value.; New products.; Customer relations.; Innovations — Aspect économique.; Technologie de l'information — Aspect économique.; Valeur.; value (economic concept); EBSCO eBooks
Document type Other
File type PDF
Language English
Rights Доступ по паролю из сети Интернет (чтение, печать, копирование)
Record key on1282178196
Record create date 11/1/2021

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Network Internet

"This book presents research findings and an innovative and multifaceted perspective of how digital transformation and other innovative technologies can drive new business models and create value experiences for consumers and/or firms"--.

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