Петрова, Александра Михайловна. Интегрированные коммуникации как инструмент продвижения в сфере В2В (на примере ООО «Мульти Моторс Груп»): выпускная квалификационная работа бакалавра: направление 42.03.01 «Реклама и связи с общественностью» ; образовательная программа 42.03.01_04 «Реклама в международном сотрудничестве» = Integrated communications as a promotion tool in the field of B2B (on the example of Multi Motors Group LLC) / А. М. Петрова; Санкт-Петербургский политехнический университет Петра Великого, Гуманитарный институт ; научный руководитель М. Ю. Абабкова ; консультант по нормоконтролю А. М. Кобичева. — Санкт-Петербург, 2020. — 1 файл (7,8 Мб). — Загл. с титул. экрана. — Доступ по паролю из сети Интернет (чтение, печать, копирование). — Adobe Acrobat Reader 7.0. — <URL:http://elib.spbstu.ru/dl/3/2020/vr/vr20-1322.pdf>. — <URL:http://elib.spbstu.ru/dl/3/2020/vr/rev/vr20-1322-o.pdf>. — <URL:http://elib.spbstu.ru/dl/3/2020/vr/rev/vr20-1322-a.pdf>. — DOI 10.18720/SPBPU/3/2020/vr/vr20-1322. — Текст
|
Period
|
Read
|
Print
|
Copy
|
Open
|
Total
|
|
Year 2020
|
Quarter 4
|
October
|
0
|
0
|
1
|
0
|
1
|
|
November
|
3
|
0
|
0
|
0
|
3
|
|
December
|
7
|
0
|
2
|
0
|
9
|
|
Year 2021
|
Quarter 1
|
January
|
1
|
0
|
0
|
0
|
1
|
|
February
|
4
|
0
|
1
|
0
|
5
|
|
March
|
9
|
0
|
3
|
0
|
12
|
|
Quarter 2
|
April
|
16
|
0
|
3
|
0
|
19
|
|
May
|
10
|
0
|
1
|
0
|
11
|
|
June
|
3
|
0
|
0
|
0
|
3
|
|
Quarter 3
|
July
|
0
|
0
|
0
|
0
|
0
|
|
August
|
0
|
0
|
0
|
0
|
0
|
|
September
|
1
|
0
|
0
|
0
|
1
|
|
Quarter 4
|
October
|
0
|
0
|
0
|
0
|
0
|
|
November
|
0
|
0
|
0
|
0
|
0
|
|
December
|
0
|
0
|
1
|
0
|
1
|
|
Year 2022
|
Quarter 1
|
January
|
0
|
0
|
0
|
0
|
0
|
|
February
|
0
|
0
|
0
|
0
|
0
|
|
March
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 2
|
April
|
2
|
0
|
0
|
0
|
2
|
|
May
|
1
|
0
|
1
|
0
|
2
|
|
June
|
1
|
0
|
0
|
0
|
1
|
|
Quarter 3
|
July
|
0
|
0
|
0
|
0
|
0
|
|
August
|
0
|
0
|
0
|
0
|
0
|
|
September
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 4
|
October
|
0
|
0
|
0
|
0
|
0
|
|
November
|
0
|
0
|
3
|
0
|
3
|
|
December
|
0
|
0
|
0
|
0
|
0
|
|
Year 2023
|
Quarter 1
|
January
|
0
|
0
|
0
|
0
|
0
|
|
February
|
0
|
0
|
0
|
0
|
0
|
|
March
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 2
|
April
|
0
|
0
|
0
|
0
|
0
|
|
May
|
0
|
0
|
1
|
0
|
1
|
|
June
|
0
|
0
|
1
|
0
|
1
|
|
Quarter 3
|
July
|
0
|
0
|
0
|
0
|
0
|
|
August
|
0
|
0
|
0
|
0
|
0
|
|
September
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 4
|
October
|
0
|
0
|
0
|
0
|
0
|
|
November
|
0
|
0
|
0
|
0
|
0
|
|
December
|
0
|
0
|
0
|
0
|
0
|
|
Year 2024
|
Quarter 1
|
January
|
0
|
0
|
0
|
0
|
0
|
|
February
|
0
|
0
|
0
|
0
|
0
|
|
March
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 2
|
April
|
4
|
0
|
0
|
0
|
4
|
|
May
|
2
|
0
|
0
|
0
|
2
|
|
Total
|
64
|
0
|
18
|
0
|
82
|
