| Table | Card | RUSMARC | |
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Allowed Actions: –
Action 'Read' will be available if you login or access site from another network
Action 'Download' will be available if you login or access site from another network
Group: Anonymous Network: Internet |
Annotation
В данной работе разработан и запущен новый бренд, производящий изделия из натуральной кожи. Разработана стратегия Digital-маркетинга и обозначены особенности брендинга в цифровой среде. Произведена оценка эффективности созданного бренда.
In this work, a new brand has been developed and launched, producing products from genuine leather. A digital marketing strategy was developed and the features of branding in the digital environment were identified. The effectiveness of the created brand was assessed.
Document access rights
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| ILC SPbPU Local Network | All |
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| Internet | Authorized users SPbPU |
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Internet | Anonymous |
Usage statistics
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Access count: 5
Last 30 days: 3 Detailed usage statistics |