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Baig, Mirza Rahim. Data science for marketing analytics: a practical guide to forming a killer marketing strategy through data analysis with Python / Mirza Rahim Baig, Gururajan Govindan, Vishwesh Ravi Shrimali. — Second edition. — 1 online resource. — Доступ по паролю из сети Интернет (чтение, печать, копирование). — <URL:https://elib.spbstu.ru/ebsco/pdf/3030701.pdf>. — <URL:https://elib.spbstu.ru/ebsco/epub/3030701.epub>. — Текст: электронный
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