Details
Title | Smart marketing with the internet of things |
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Other creators | Simoes Dora; Barbosa Belem; Filipe Sandra |
Collection | Электронные книги зарубежных издательств; Общая коллекция |
Subjects | Internet marketing.; BUSINESS & ECONOMICS / Industrial Management; BUSINESS & ECONOMICS / Management; BUSINESS & ECONOMICS / Management Science; BUSINESS & ECONOMICS / Organizational Behavior; EBSCO eBooks |
Document type | Other |
File type | |
Language | English |
Rights | Доступ по паролю из сети Интернет (чтение, печать, копирование) |
Record key | on1041707090 |
Record create date | 6/22/2018 |
Allowed Actions
pdf/1836347.pdf | – |
Action 'Read' will be available if you login or access site from another network
Action 'Download' will be available if you login or access site from another network
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epub/1836347.epub | – |
Action 'Download' will be available if you login or access site from another network
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Group | Anonymous |
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Network | Internet |
"This book provides knowledge and skills that marketers need to act in the internet of things era. It focuses on the implications of the internet of things on marketing and provides cues on how to deal with its opportunities and challenges"--.
Network | User group | Action |
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ILC SPbPU Local Network | All |
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Internet | Authorized users SPbPU |
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Internet | Anonymous |
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