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Annotation
"This book explores globalization from a tourism and hospitality context. It also evaluates whether globalization is a new form of colonization or a new form of economic cooperation between third world and developed countries"--.
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Table of Contents
- Title Page
- Copyright Page
- Book Series
- Table of Contents
- Detailed Table of Contents
- Preface
- Section 1: Neo-Liberalism and Tourism
- Chapter 1: Developing Tourism Sector With Neoliberalism Orientated Strategies in Countries With Scarce Financial Resources
- Chapter 2: The End of Tourism as We Know It
- Chapter 3: Tourism as a Neoliberal Economic Messiah
- Section 2: Glocalization
- Chapter 4: Glocalisation and Sustainable Business Solutions
- Chapter 5: Creating Business Value and Competitive Advantage Through Glocalization
- Chapter 6: Wine and Glocal Gastronomy in Mexico
- Section 3: Neo-Liberalism and the Global Business
- Chapter 7: The Business Environment as a Global Village
- Chapter 8: Globalization and Global Code of Tourism Ethics
- Chapter 9: Understanding Neoliberalism Regimes and the Operations of Global Corporations
- Compilation of References
- Related References
- About the Contributors
- Index
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