Details
| Title | Advances in business strategy and competitive advantage. — Competitive drivers for improving future business performance |
|---|---|
| Other creators | Martins Carlos ; Rodrigues Paula Cristina Lopes |
| Collection | Электронные книги зарубежных издательств ; Общая коллекция |
| Subjects | Competition. ; Success in business. ; Technological innovations. ; EBSCO eBooks |
| Document type | Other |
| File type | |
| Language | English |
| Rights | Доступ по паролю из сети Интернет (чтение, печать, копирование) |
| Record key | on1121445247 |
| Record create date | 9/18/2019 |
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| Group | Anonymous |
|---|---|
| Network | Internet |
"This book examines conceptual, theoretical, and applied advancements of how to improve competitive performance in an era of uncertainty"--.
| Network | User group | Action |
|---|---|---|
| ILC SPbPU Local Network | All |
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| Internet | Authorized users SPbPU |
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| Internet | Anonymous |
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- Cover
- Title Page
- Copyright Page
- Book Series
- Table of Contents
- Detailed Table of Contents
- Preface
- Acknowledgment
- Section 1: Strategic Drivers
- Chapter 1: Is Strategy Dead?
- Chapter 2: Strategic Leadership for New Competitive Environments
- Chapter 3: Business Model Design
- Section 2: Market Drivers
- Chapter 4: Marketing-Mix Metamorphosis and New Trusted Business Practices
- Chapter 5: The Consequences of Market Orientation on Performance, New Product Success, and Customer Satisfaction in Traditional Sectors
- Chapter 6: How to Ensure an Ideal Omnichannel Client Experience With Key Performance Indicators
- Chapter 7: A Review of Optimization Techniques for Supplier Selection and Order Allocation
- Section 3: International Drivers
- Chapter 8: From Systematic to Mimetic Behavior in the International Market Selection
- Section 4: Innovation Drivers
- Chapter 9: The Impact of ICTs and Business Strategy on Innovation Activities
- Section 5: Digital Drivers
- Chapter 10: Trust in E-Commerce
- Chapter 11: Siemens' Value-Driver Tree in Digitalization
- Compilation of References
- About the Contributors
- Index
