Details
Title | A history of advertising: the first 300,000 years |
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Creators | Richards Jef I., |
Collection | Электронные книги зарубежных издательств; Общая коллекция |
Subjects | Advertising — History.; Advertising.; EBSCO eBooks |
Document type | Other |
File type | |
Language | English |
Rights | Доступ по паролю из сети Интернет (чтение, печать, копирование) |
Record key | on1264176461 |
Record create date | 8/11/2021 |
Allowed Actions
pdf/3241753.pdf | – |
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epub/3241753.epub | – |
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Group | Anonymous |
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Network | Internet |
"This full-color book offers a sweeping history of advertising. It places developments in the advertising and marketing industries within a framework of major cultural events to help readers understand the conditions under which advertising developed. Timelines of historical and advertising industry events begin each chronological section"--.
Network | User group | Action |
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ILC SPbPU Local Network | All |
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Internet | Authorized users SPbPU |
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Internet | Anonymous |
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