Advances in marketing, customer relationship management, and e-services (AMCRMES) book series. — Текст: электронный.
New techniques for brand management in the healthcare sector / [edited by] Ana Pinto Borges, Paula Rodrigues. — 1 online resource (xvii, 244 pages). — (Advances in marketing, customer relationship management, and e-services (AMCRMES) book series). — "Premier reference source"--Cover. — Доступ по паролю из сети Интернет (чтение, печать, копирование). — <URL:https://elib.spbstu.ru/ebsco/pdf/2716635.pdf>. — <URL:https://elib.spbstu.ru/ebsco/epub/2716635.epub>. — Текст: электронный
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