Орлова, Наталья Владимировна. Формирование коммуникационной политики компании на основе методологии soft-нейромаркетинга (на примере ООО «Эксполкорп») [Электронный ресурс]: выпускная квалификационная работа магистра: 42.04.01 - Реклама и связи с общественностью ; 42.04.01_03 - Реклама и коммуникации в международной сфере / Н. В. Орлова; Санкт-Петербургский политехнический университет Петра Великого, Гуманитарный институт ; науч. рук. М. Ю. Абабкова ; консультант по нормоконтролю В. В. Дубяго. — Электрон. текстовые дан. (1 файл : 3,01 Мб). — Санкт-Петербург, 2018. — Загл. с титул. экрана. — Доступ по паролю из сети Интернет (чтение, печать, копирование). — Adobe Acrobat Reader 7.0. — <URL:http://elib.spbstu.ru/dl/2/v18-5140.pdf>. — <URL:http://doi.org/10.18720/SPBPU/2/v18-5140>. — <URL:http://elib.spbstu.ru/dl/2/rev/v18-5140-o.pdf>. — <URL:http://elib.spbstu.ru/dl/2/rev/v18-5140-r.pdf>.
|
Period
|
Read
|
Print
|
Copy
|
Open
|
Total
|
|
Year 2018
|
Quarter 4
|
December
|
9
|
0
|
2
|
0
|
11
|
|
Year 2019
|
Quarter 1
|
January
|
2
|
0
|
9
|
0
|
11
|
|
February
|
1
|
0
|
31
|
0
|
32
|
|
March
|
1
|
0
|
10
|
0
|
11
|
|
Quarter 2
|
April
|
3
|
0
|
181
|
0
|
184
|
|
May
|
9
|
0
|
140
|
0
|
149
|
|
June
|
8
|
0
|
74
|
0
|
82
|
|
Quarter 3
|
July
|
2
|
0
|
30
|
0
|
32
|
|
August
|
5
|
0
|
14
|
0
|
19
|
|
September
|
4
|
0
|
23
|
0
|
27
|
|
Quarter 4
|
October
|
1
|
0
|
49
|
0
|
50
|
|
November
|
2
|
0
|
58
|
0
|
60
|
|
December
|
3
|
0
|
83
|
0
|
86
|
|
Year 2020
|
Quarter 1
|
January
|
2
|
0
|
22
|
0
|
24
|
|
February
|
6
|
0
|
26
|
0
|
32
|
|
March
|
2
|
0
|
10
|
0
|
12
|
|
Quarter 2
|
April
|
0
|
0
|
0
|
0
|
0
|
|
May
|
1
|
0
|
2
|
0
|
3
|
|
June
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 3
|
July
|
0
|
0
|
0
|
0
|
0
|
|
August
|
0
|
0
|
0
|
0
|
0
|
|
September
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 4
|
October
|
0
|
0
|
0
|
0
|
0
|
|
November
|
0
|
0
|
0
|
0
|
0
|
|
December
|
1
|
0
|
1
|
0
|
2
|
|
Year 2021
|
Quarter 1
|
January
|
0
|
0
|
2
|
0
|
2
|
|
February
|
1
|
0
|
0
|
0
|
1
|
|
March
|
2
|
0
|
0
|
0
|
2
|
|
Quarter 2
|
April
|
1
|
0
|
1
|
0
|
2
|
|
May
|
2
|
0
|
0
|
0
|
2
|
|
June
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 3
|
July
|
0
|
0
|
0
|
0
|
0
|
|
August
|
0
|
0
|
0
|
0
|
0
|
|
September
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 4
|
October
|
0
|
0
|
0
|
0
|
0
|
|
November
|
0
|
0
|
0
|
0
|
0
|
|
December
|
0
|
0
|
0
|
0
|
0
|
|
Year 2022
|
Quarter 1
|
January
|
0
|
0
|
0
|
0
|
0
|
|
February
|
0
|
0
|
0
|
0
|
0
|
|
March
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 2
|
April
|
0
|
0
|
1
|
0
|
1
|
|
May
|
0
|
0
|
0
|
0
|
0
|
|
June
|
0
|
0
|
1
|
0
|
1
|
|
Quarter 3
|
July
|
0
|
0
|
0
|
0
|
0
|
|
August
|
0
|
0
|
0
|
0
|
0
|
|
September
|
1
|
0
|
1
|
0
|
2
|
|
Quarter 4
|
October
|
0
|
0
|
0
|
0
|
0
|
|
November
|
0
|
0
|
0
|
0
|
0
|
|
December
|
0
|
0
|
0
|
0
|
0
|
|
Year 2023
|
Quarter 1
|
January
|
0
|
0
|
0
|
0
|
0
|
|
February
|
0
|
0
|
1
|
0
|
1
|
|
March
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 2
|
April
|
0
|
0
|
0
|
0
|
0
|
|
May
|
0
|
0
|
0
|
0
|
0
|
|
June
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 3
|
July
|
0
|
0
|
0
|
0
|
0
|
|
August
|
0
|
0
|
0
|
0
|
0
|
|
September
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 4
|
October
|
0
|
0
|
0
|
0
|
0
|
|
November
|
0
|
0
|
0
|
0
|
0
|
|
December
|
0
|
0
|
0
|
0
|
0
|
|
Year 2024
|
Quarter 1
|
January
|
0
|
0
|
2
|
0
|
2
|
|
February
|
1
|
0
|
2
|
0
|
3
|
|
March
|
0
|
0
|
0
|
0
|
0
|
|
Quarter 2
|
April
|
0
|
0
|
0
|
0
|
0
|
|
Total
|
70
|
0
|
776
|
0
|
846
|
